Crypto ‘Super App’ hi has received a $30M investment from Animoca Brands, a metaverse gaming giant.

Crypto 'Super App' hi has received a $30M investment from Animoca Brands, a metaverse gaming giant.

Blockchain, NFTs, and the Gaming Industry: Animoca Brands and hi Super App

The blockchain industry continues to make waves in various sectors, and the gaming industry is no exception. With the rise of non-fungible tokens (NFTs), companies like Animoca Brands and hi are betting big on the potential of this technology to revolutionize gaming experiences.

The Power of NFTs in Gaming

Animoca Brands, a prominent player in the gaming and metaverse space, has recently invested a staggering $30 million into hi, a crypto super app. The primary objective of this investment is to promote the usage of NFTs within the gaming industry.

NFTs are unique digital assets that are built on blockchain technology, making them one-of-a-kind and easily verifiable. These tokens have gained significant attention in recent years, catering to a demand for unique collectibles and digital ownership.

Crossing Boundaries: The Partnership Between Animoca Brands and hi

hi, a pioneering crypto super app, made headlines when it launched a groundbreaking product in collaboration with MasterCard. This innovative offering includes personalized debit cards featuring notable NFT collections like Bored Apes (BAYC) and CryptoPunks. While the cards are set to be shipped in the upcoming quarter, there are indications that hi has its sights set on collaborating with brands under the Animoca umbrella.

Sean Rach, co-founder of hi, expressed optimism about the partnership, citing valuable opportunities within the Animoca ecosystem. One of the key advantages of this collaboration is the ability for hi users to directly transact with tokens from Animoca Brands, such as SAND, EDU, APE, REVV, GMEE, and others, using hi debit cards.

This partnership showcases the potential synergy between gaming and blockchain, enabling gamers to enhance their gameplay experiences while tapping into the wider blockchain ecosystem.

Growth and Expansion: Utilizing the $30 Million Investment

The infusion of $30 million from Animoca Brands is no small feat, and hi has ambitious plans for utilizing these funds. Apart from improving their existing product offerings, hi also aims to explore the development of new and innovative solutions.

Co-founder Sean Rach stated that a portion of the investment will be dedicated to enhancing hi’s existing products, bolstering their performance and features. Additionally, this funding will be instrumental in supporting corporate accounts, which aligns with hi’s goal of expanding its presence beyond Latin America, leveraging Animoca Brands’ established brand in the region.

Animoca Brands CEO Yat Siu emphasized the company’s commitment to supporting hi’s growth and the super app’s overall contribution to the Web3 ecosystem. This collaboration aims to drive a positive impact within the broader blockchain space, with Animoca Brands dedicated to lending its expertise and resources to help achieve this vision.


The partnership between Animoca Brands and hi represents a significant milestone in the intersection of blockchain technology and gaming. By leveraging NFTs and the hi super app, gamers will have a revamped experience with access to exclusive digital assets, seamless transactions, and increased interoperability within the wider blockchain ecosystem.

As blockchain technology continues to permeate industries, it holds great promise for transforming gaming and pushing boundaries further. The investment from Animoca Brands into hi demonstrates the growing recognition of blockchain’s potential in enhancing user experiences, fostering innovation, and driving meaningful change in the gaming industry.

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