BitGet crypto exchange partners with comedian Adam Devine as brand ambassador – crypto partnerships making a comeback?
BitGet crypto exchange partners with comedian Adam Devine as brand ambassador – crypto partnerships making a comeback?
The Blockchain Industry: A Gateway to a Crypto-Friendly Future
Adam Devine. Source: a video screenshot, Bitget / YouTube
Cryptocurrency exchange Bitget recently made headlines with its one-year partnership announcement with American actor and comedian, Adam Devine. The partnership aims to promote crypto education and foster adoption through an engaging and lighthearted approach. Gracy Chen, the Managing Director of Bitget, emphasized that working with comedians like Adam Devine can lower the knowledge barrier, making crypto and Web3 more fun and accessible to attract the youth who will play a key role in crypto adoption.
This partnership is part of Bitget’s latest ‘#SetForChange’ campaign, which follows its rebranding initiative. The campaign emphasizes embracing the future of money, contemporary financial tools, and Web3, aligning with the focus of their rebranding: smarter trading with AI features and copy trading. This is not the first celebrity partnership for Bitget; in October 2022, the exchange joined forces with iconic Argentinian footballer Leo Messi to introduce his fans to Web3 and trading crypto on Bitget.
Bitget’s busy year reflects its dedication to growth and innovation in the blockchain industry. In March, Bitget became the first centralized exchange to support a decentralized data warehouse known as Time and Space. This move demonstrates the company’s commitment to leveraging the benefits of blockchain technology. In early July, Bitget launched a crypto lending program that allows users to stake their own coins in exchange for loans in another cryptocurrency. This program enhances financial accessibility and expands the utility of cryptocurrencies.
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Furthermore, Bitget revealed in mid-July that its reserves reached a substantial amount of $1.44 billion, making the exchange debt-free. This achievement highlights Bitget’s financial strength and stability, reassuring its users and attracting new traders. Managing Director Gracy Chen also disclosed that Bitget utilizes AI tools to streamline processes and enhance functions, ensuring an efficient trading experience for its customers.
Recognizing the potential in the Middle East, Bitget announced plans to expand its operations in the region and hire up to 60 new staff members. This move demonstrates the exchange’s ambition to reach new markets and serve a global user base. Lastly, Bitget revealed a rebranding campaign on July 25, including a refreshed logo, visual elements, and the new brand tagline “Trade smarter.” The vision behind this rebranding is exemplified through Bitget’s leading copy trading feature and the introduction of AI-powered tools in the near future.
Bitget’s initiatives and partnerships amid tough market conditions and regulatory challenges demonstrate the resilience and determination of the blockchain industry. The fallout of the FTX exchange and the criticism faced by celebrities involved in crypto advertisements, such as Matt Damon, have presented significant challenges. However, Bitget’s focus on education, innovation, and user-centered services has positioned it as a beacon of progress in the blockchain industry.
In conclusion, the blockchain industry continues to evolve, embracing partnerships with celebrities like Adam Devine to promote crypto adoption and education. Bitget’s continuous efforts in expanding its services, embracing new technologies like AI, and its financial stability place it at the forefront of the industry. As the blockchain industry progresses, it promises a crypto-friendly future, driven by innovation and a broader understanding of the potential benefits that cryptocurrencies and Web3 can offer.
Read more: – Tom Brady and Other Celebrities Navigate Through Crypto Crash – There Will Be No Crypto Advertisements During the Super Bowl This Year – Here’s Why – Celebrity Endorsement Weighs Heavily for US Crypto Investors – Survey – Bitget Review 2023: Is It Right for You?
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